Alzheimer’s Association — Fight the Fade

Student Work

Young Americans believe that Alzheimer’s disease is a normal part of aging and not an immediate health concern. Let’s show young people what it’s like to lose a lifetime’s worth of stories and urge them to help find a cure.

Recognition

ADDY | National Silver | Interactive Social Media Campaign | 2021

ADDY | National Silver | 2021

ADDY | National Judges Choice Award | 2021

ADDY | Gold | Social Media Campaign | 2021

ADDY | Gold | Social Media | 2021

Instagram Memories

Snapchat Memories

NYT Paywall

Student Work

Role: Copywriter

Art Director: Andrea Wood

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